Configure Outbound Webhooks | Unstuck Engine Help Center

Quick Steps

Navigate to Records tab
Click Send Records button
Enter your webhook URL in the popup
Click Get Records to activate
Start receiving all records in real-time

Detailed Instructions

1. Access Send Records Feature

Navigate to the Records tab where you can view all analyzed prospects. Click the Send Records button in the toolbar.

2. Configure Webhook Destination

In the popup window that appears:

Select Webhook option and enter your webhook URL (don't copy and paste template below):

https://your-domain.com/webhooks/unstuck-engine

Requirements:

URL must use HTTPS protocol
Endpoint must be publicly accessible
Should return HTTP 200 status to confirm receipt

3. Activate Webhook Stream

Click Get Records button to start the data stream.

Once activated, your webhook will continuously receive:

All existing records immediately
New records as they're identified and scored
Updated scores when prospect engagement changes
Complete enriched data for every prospect

Webhook Payload Structure

Every record sent to your webhook includes comprehensive data across five categories:

{
  // Signal Information
  "timestamp": "2025-08-29T16:47:04.587Z",
  "signal_action": "li_profile",              
  "action_title": "LinkedIn Profile View",     
  "signal_source": "linkedin.com/in/johndoe", 
  "additional_information": "",               
  "action_intent": "1st-party intent",        
  
  // ICP Scoring
  "icp_code": "MEDIUM",
  "icp_score": "85",                          
  "icp_score_total": "100",                   
  "icp_reason": "Matches 5/6 enterprise criteria",
  "icp_version": "3",                         
  
  // Persona Matching
  "personas_codes": ["DCSM", "PCH"],
  "personas_score": "90",                     
  "personas_score_total": "100",
  "personas_reason": "VP title with budget authority indicators",
  
  // Person Details
  "person_uid": "ue_p_123456",
  "person_li": "linkedin.com/in/johndoe",
  "person_name_first": "John",
  "person_name_last": "Doe",
  "person_name_full": "John Doe",
  "person_jobtitle": "VP of Marketing",
  "person_email_personal": "[email protected]",
  "person_email_company": "[email protected]",
  "person_phone": "+1-555-0100",
  "person_headline": "Marketing Leader | B2B SaaS",
  "person_connections": 500,                  
  "person_followers": 2500,                   
  "person_profile_pic": "https://...",
  "person_adress": "San Francisco, CA",
  "person_current_job_duration": "2.5 years",
  "person_all_job_duration": "15 years",
  "person_skills_top": ["Marketing", "ABM", "Demand Gen"],
  "person_languages": ["English", "Spanish"],
  
  // Company Details
  "company_uid": "ue_c_789012",
  "company_name": "Example Corp",
  "company_url": "example.com",
  "company_li": "linkedin.com/company/example",
  "company_industry": "Software",
  "company_founded_year": "2015",
  "company_logo_url": "https://...",
  "company_employee_count": 500,              
  "company_description": "B2B SaaS platform...",
  "company_hq_country": "United States",
  "company_hq_state": "California",
  "company_hq_city": "San Francisco",
  "company_follower_count": 25000,            
  
  // Additional Fields
  "influencer_name": "",                      
  "raw_data": {}                             
}

Field Reference

Signal Fields

Field	Description	Example
timestamp	ISO 8601 timestamp with timezone	2025-08-29T16:47:04.587Z
signal_action	Technical signal identifier	li_profile, wh, website_visit
action_title	Human-readable signal name	LinkedIn Profile View
signal_source	Origin URL or reference	linkedin.com/in/johndoe
additional_information	Custom data from inbound webhooks	User-defined string
action_intent	Intent classification	1st-party intent, 2nd-party intent, 3rd-party intent

ICP Fields

Field	Description	Example
icp_code	Your defined ICP identifier	BIG, MEDIUM, RESELL, B2B2-50
icp_score	Weighted score achieved	85 (string)
icp_score_total	Maximum possible score	100 (string)
icp_reason	Qualification explanation	Matches 5/6 enterprise criteria
icp_version	Model version (integer)	3

Persona Fields

Field	Description	Example
`personas_codes`	Array of matching personas	`["DCSM", "ENT", "PCH"]`
`personas_score`	Highest persona match score	`90` (string)
`personas_score_total`	Maximum possible score	`100` (string)
`personas_reason`	Match explanation	`VP title with budget authority`

Person Fields

All person fields are strings unless noted:

Identifiers: person_uid, person_li
Name: person_name_first, person_name_last, person_name_full
Professional: person_jobtitle, person_headline
Contact: person_email_personal, person_email_company, person_phone
Location: person_adress
Experience: person_current_job_duration, person_all_job_duration
Social (integers): person_connections, person_followers
Arrays: person_skills_top, person_languages
Media: person_profile_pic

Company Fields

All company fields are strings unless noted:

Identifiers: company_uid, company_name, company_url, company_li
Details: company_industry, company_founded_year, company_description
Location: company_hq_country, company_hq_state, company_hq_city
Size (integers): company_employee_count, company_follower_count
Media: company_logo_url

Additional Fields

influencer_name: Populated for influencer-related signals
raw_data: Complete unprocessed JSON object for advanced processing

Data Types

Strings: All fields default to string type
Integers: person_connections, person_followers, company_employee_count, company_follower_count, icp_version
Arrays: personas_codes, person_skills_top, person_languages
Object: raw_data

Webhook Requirements

Your webhook endpoint must:

Accept POST requests with JSON payload
Use HTTPS protocol
Be publicly accessible
Return HTTP 200 status code for successful receipt

Support

If you stop receiving webhooks or encounter any issues, contact our support team through chat or Slack community.

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